ExoBassTix wrote:I can't believe you guys.
You actually discard this idea because of the many failures that have come, and even publicly so?
Do you think Spinnin' Recs had ~100000 followers right from the start, to give an example?
It starts with an ambiguous idea, and that seems to be the case here. It sounds like Brony Media takes themselves serious. It always starts like that, y'know.
Sorry for stepping out of my usual pattern but this had to be said in this way.
As I said on the previous page, when talking about a label, we're talking about promotion. In order to get promotion, a label needs people to work it, a website, and places to promote.
Regardless if people are going to work for the label for free, all those other things need money. Websites have server costs. Facebook pages charge money to promote posts. YouTube accounts need to be setup for partnerships.
Yes, all of these things can be done for free, but you can't have a successful label with restricted bandwidth on a website, or hoping people discover a Facebook page to like it.
People don't spend money to promote other artists without some kind of guarantee to earn money back. That means contracts.
Contracts mean you have a legally binding clause between the label and yourself, and that means you have a certain time period that contract remains in effect.
With contracts that legally bind you for a certain period of time, you face legal issues for breaching any terms of that contract. Legal issues that have very real, real-life consequences that can break a person financially.
So no, I can't take your recommendation that basically says, "have faith." There needs to be a solid plan of action, with every possible contingency well thought out beforehand, because in order for a label to be successful, you need everything above.
There is no perfect win-win scenario. Every action requires an equal and opposite reaction. You can't become rich without somebody else becoming poor. You can't earn advertising revenue without people to suffer through the advertisements. You can't make an omelet without breaking some eggs.
In order for this to work, somebody needs to make a sacrifice. The reason it never works, is because nobody is willing to make that sacrifice. Brony labels try to keep things free to avoid making that sacrifice, and they will forever remain unnoticed to the masses due to the lack of an ability to get themselves out there.
In order for a label to be successful, somebody needs to fund it, and if a label is trying to show musicians that they are there to help them, then they need to make those sacrifices to show them that's the case.